WordPress school site: programs, parents, and content made easy.
+39%Admissions views (Key journeys)
98%Mobile usability (+22 pts)
2.5×Content updates (Staff velocity)
-18%Bounce rate (Homepage)
Project visuals
Screenshots from the build in a bento grid. Tap a tile to highlight it.
Hendon Preparatory School homepage
The challenge
Hendon Prep needed a website that showcased academic programs and school life while remaining straightforward for staff to maintain. Parents often browse on mobile between commitments, so the site had to work there first.
Information scatter
School content needs clear hierarchy: admissions, programs, news, contact.
Staff workflows
Updates should not require a developer for every announcement.
Mobile parents
Navigation and readability must hold up on phones.
How we approached it
- Site structure. Organized pages and menus around how parents actually look for information.
- WordPress build. Customized theme with program highlights, responsive layout, and accessible typography.
- Editor handoff. Configured WordPress so staff can publish updates independently.
Key deliverables
School UX
- Program highlights
- Parent-focused nav
- News and announcements
WordPress CMS
- Custom theme
- Editor-friendly pages
- Responsive templates
Outcomes
Clear communicationParents find programs and updates without hunting.
Professional imageSite reflects the school's standards and community.
Staff autonomyTeam publishes content through WordPress directly.
Mobile-readyWorks cleanly on the devices parents actually use.
Stack and tools
WordPressPHPCSSResponsive designContent strategy