Premium wellness storefront with upsells and conversion-focused flows.
+27%Conversion rate (Store launch phase)
+21%AOV (Upsell hooks)
+33%Mobile sales (Share of revenue)
+24%Engagement (Pages / session)
Project visuals
Screenshots from the build in a bento grid. Tap a tile to highlight it.
Drink Jubi homepage
The challenge
Drink Jubi needed a storefront that felt premium and trustworthy while supporting advanced merchandising: upsells, optimized product paths, and layouts that convert on mobile.
Category sensitivity
Wellness products need polished UX that builds trust immediately.
Revenue paths
Standard themes do not ship with thoughtful upsell architecture.
Device mix
Majority mobile traffic required mobile-first implementation.
How we approached it
- Storefront build. Implemented a modern Shopify theme with clean typography, product storytelling, and responsive grids.
- Upsell integration. Added funnel touchpoints and product flows designed to lift engagement and order value.
- Cross-device QA. Validated layouts and checkout paths on phones, tablets, and desktop.
Key deliverables
Commerce UX
- Product flow optimization
- Upsell funnel hooks
- Responsive components
Brand presentation
- Premium visual layout
- Clear CTAs
- Scalable section structure
Outcomes
Premium feelStorefront matches the quality positioning of the product line.
Better engagementUpsell flows guide customers without breaking the journey.
Mobile-firstShopping experience optimized where most traffic arrives.
Room to growArchitecture supports new products and campaigns.
Stack and tools
Shopify LiquidJavaScriptUpsell funnelsResponsive CSS